Rule No. 59: Real-world values rarely increase “exponentially.” It just sounds cooler than “a lot.”
Rule No. 58: A public official is always “beleaguered” if anyone has said anything negative about him or her in the past two weeks.
Rule No. 57: Adding “-gate” to a noun means we think something’s fishy here but no one’s been convicted yet.
To celebrate this auspicious return, I thought I’d answer the question I’m most often asked: Why the hell is your byline M. Alex Johnson?
Until about four years ago, I thought journalists who tacked an initial in front of their name — an initial initial, so to speak — were pompous. Then two things happened:
Rule No. 56: All heroes are “unsung” up until the moment they appear on morning network television.
Rule No. 55: A person is “well-known” if spell-check doesn’t underline his or her name in red.